APRIL 27 - 28, 2020 - TORONTO, CANADA
Registration now open
Agenda – April, 27th
This year’s theme is “Partnerships Reimagined”. Together with thought leaders from across the partnership spectrum, you will be challenged to rethink partnership best practices, measuring outcomes and engaging Canadians.
The agenda will continue to evolve, so keep checking back for updates.
8:00 AM REGISTRATION AND Breakfast
Sponsored by The Sponsorship Collective & Spire Philanthropy
8:30 AM “The Current State of Partnerships”
Chris and Brad will set the stage for the day!
Before we can reimagine partnership, we have to set the baseline. Chris Baylis and Brad Offman will set the stage for the day and answer the questions:
- What are we doing well?
- What are doing poorly?
- How are we measuring impact?
- What do the current trends say?
9:00 AM “Reframing Your Point of View: How We Think Of Partnerships is Completely Wrong and
What You Can Do About It”
9:30 AM “Unusual Bedfellows: Partnerships That Shouldn’t Have Worked… But Did!”
10:00 AM Networking Break and Musical Chairs
11:00 AM “Failure is Not a Bad Word: The Art of Testing,
Breaking and Reinventing Ideas”
11:30 AM “How a Collaborative Model Can Multiply Outcomes
(And When it Won’t)”
12:00 PM Networking Break and Musical Chairs
12:30 PM “Employee Engagement That Actually Works:
A Case Study”
1:00 PM “Lunch Plenary”
2:30 PM “Product Innovation: A Look at
How Partnerships Created New Products”
3:00 PM Networking Break and Musical Chairs
3:30 PM “The Future of Partnerships:
What’s Coming and How to Prepare”
4:00 PM “A Global Perspective: What Can We Learn from Partnerships Across the Globe?”
4:30 PM Cocktail Reception
Workshops – April, 28th
The workshops listed below require separate registration and are not included in your conference registration fees. There are two options below, one for causes and one for brands.
8:00 AM – 12:00 PM
“Building Your Community Investment Portfolio”
Join Phil Haid and the team from Public Inc. for a half-day workshop on how to build your community investment portfolio.
8:00 AM – 4:00 PM
8:30 AM Breakfast and Networking
9:00 AM “The Making of a Million Dollar Sponsor:
5 Steps to Major, Multiyear Partnerships”
In this session Chris Baylis will take a case study approach to this behind the scenes look at exactly what was required to close over $10 million in sponsorship sales over the last two years.
You will see exactly what sponsors want… and what they don’t. You will learn the formula we used to negotiate each sponsorship deal along with a highly systematic approach that has been tested on the front lines of sponsorship sales.
9:30 AM “Measuring Impact: Where Charities are
Missing the Boat”
10:00 AM Networking Break
10:15 AM CHOOSE FROM ONE OF THE FOLLOWING
- Property and Asset Building: What You Have to Offer a Corporation
- Employee Engagement Best Practices
11:00 AM Networking Break
11:15 AM CHOOSE FROM ONE OF THE FOLLOWING
- Pin Up Campaigns 101
- How to Run a Sales Meeting for Fundraisers
12:00 PM Lunch and Networking
1:00 PM CHOOSE FROM ONE OF THE FOLLOWING
- The Secret Power of Audience Data
- Building Holistic Partnerships
1:45 PM Networking Break
2:00 PM CHOOSE FROM ONE OF THE FOLLOWING
- Behind the Scenes of a Multi-Year Partnership: The Good, The Bad and The Ugly
- Crafting Your Elevator Pitch
2:45 PM Networking Break
3:00 PM CHOOSE FROM ONE OF THE FOLLOWING
- Building the Perfect Proposal
- Breaking Down Silos